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Welcoming New Donors is often the overlooked part of a fundraising event or campaign. The first step in welcoming new donors is being realistic about your resources. How much time, energy and dollars do you have to invest in welcoming and appreciating donors?

Plan every event or initiative in thirds:

  1. Planning, Promotion and Event Sponsors
  2. The Big Event or Mailing
  3. Welcoming New Donors/Thanking Donors

Plan Ahead of time to onboard and thank new donors

  • How many new donors do you project to get?
  • Do you have enough people to write thank you?
  • Do you have enough pens and paper and thank you cards?
  • Do you have enough time and energy?

These are just some of the questions you might ask yourself when you are planning to welcome new donors to your organization.

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Welcoming New Donors: Be Realistic with Resources

September 19, 2017